At first it appears to read as a reverse split. Then another read appears it to be a takeover. But, it is neither.
As promised, it seems just to be what is necessary to move to OTCBB, with some extras thrown in. Fisher formed a new company in Nevada (likely for tax purposes) that meets the OTCBB requirements, and is having the old company merged into the new.
Should get a continued pop by moving to OTCBB, but a possible slight drop with the "One Free Trading Bonus share of common stock to existing BEHL shareholders for every Ten shares of BEHL shares owned... ." Maybe it will just even out. So far, the pop is out-running the drop. With "regular progress reports" as promised in the PR, the pops should keep coming.