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Message: MORE THAN BILLION PHONE SOLD IN 2006 ALONE!
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Cell phone vendors shipped 1.019 billion phones in 2006, 22.5 percent more than the 832.8 million they sold in 2005, according to the research firm IDC.

LG Electronics brought up the rear in the rankings of the top five vendors, but nevertheless saw record shipments in the fourth quarter, thanks to heavy promotions of music phones like the LG Chocolate.

But IDC noted that LG’s profits did not keep up with its volume because of price cuts on some of LG’s best-selling models. LG took a massive hit on profits last year, 72.9 percent lower than in 2005.

Top Five Mobile Phone Vendors, Shipments, and Market Share, Q4 2006 (Preliminary)

Vendor

Q4 2006 Shipments

Q4 2006 Market Share

Q4 2005 Shipments

Q4 2005 Market Share

Year-on-year Delta

Nokia

105,500,000

35.8%

83,700,000

34.0%

26.0%

Motorola

65,700,000

22.3%

44,700,000

18.1%

47.0%

Samsung

32,000,000

10.9%

27,200,000

11.0%

17.6%

Sony Ericsson

26,000,000

8.8%

16,100,000

6.5%

61.5%

LG Electronics

17,000,000

5.8%

16,200,000

6.6%

4.9%

Others

48,700,000

16.5%

58,500,000

23.7%

-16.8%

TOTAL

294,900,000

100.0%

246,400,000

100.0%

19.7%

Source: IDC

Top Five Mobile Phone Vendors, Shipments, and Market Share, FY 2006 (Preliminary)

Top Five Mobile Phone Vendors, Shipments, and Market Share, FY 2006 (Preliminary)

Vendor

2006 Shipments

2006 Market Share

2005 Shipments

2005 Market Share

Year-on-year Delta

Nokia

347,500,000

34.1%

264,900,000

31.8%

31.2%

Motorola

217,400,000

21.3%

146,000,000

17.5%

48.9%

Samsung

118,000,000

11.6%

102,800,000

12.3%

14.8%

Sony Ericsson

74,800,000

7.3%

51,100,000

6.1%

46.4%

LG Electronics

64,400,000

6.3%

54,900,000

6.6%

17.3%

Others

197,800,000

19.4%

213,100,000

25.6%

-7.2%

TOTAL

1,019,900,000

100.0%

832,800,000

100.0%

22.5%

Source: IDC

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