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Message: re: the 6000 unit order announced May 2004

re: the 6000 unit order announced May 2004

posted on Aug 01, 2006 09:39AM
I wonder, to date, how many units Alaska has received, considering digecor(APS) has not delivered a single unit since late `05. Will Alaska will turn to an alternate supplier?

Wishful thinking? That type of customer certainly would make Blakeley`s 4000 unit target-to-profitability come into focus.

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e.Digital Announces Follow-on Order of APS` digEplayer by Alaska Airlines

SAN DIEGO--(BUSINESS WIRE)--May 18, 2004--e.Digital Corp.

(OTC:EDIG) today announced that Alaska Airlines has ordered 620

additional units of APS` digEplayer(TM) under their agreement to

purchase up to 6,000 units over the next five years.

APS` digEplayer 5500 is the world`s first portable,

Video-On-Demand, in-flight entertainment system. The digEplayer can

hold over 30 full length feature movies, including first run movies

not yet available on video, and hours of television programming, music

and other entertainment options.

``The digEplayer has been a real crowd pleaser from the day it was

introduced,`` said Dave Palmer, managing director of marketing at

Alaska Airlines. ``In fact, it has been so popular that we`ve often not

had enough units aboard to satisfy customer demand. This order helps

us with that and it also allows us to begin to expand the routes on

which we offer this one-of-a-kind portable entertainment system.``

Currently, Alaska Airlines offers the digEplayer on its

transcontinental routes. The airline makes the units available free of

charge in first class and offers them for a $10 fee in the main cabin.

Units can be reserved in advance while purchasing tickets through the

Web by going to www.alaskaair.com.

``Alaska Airlines has taken a leading position in in-flight

entertainment among the carriers by offering a portable, full-featured

video on demand (VOD) system,`` said Bill Boyer, founder and chairman

of APS. ``e.Digital`s technology coupled with logistics support from

Rockwell Collins and premium content from Twentieth Century Fox, and

others, is proving to be a winning formula as we position the

digEplayer as the VOD system of choice by airlines and other companies

serving the travel and leisure industry.``

``Alaska Airlines` follow-on order of APS` digEplayer demonstrates

the growing market acceptance of our personal video technology

platform (PVP),`` added Fred Falk, e.Digital`s president and CEO. ``The

team at APS has done a tremendous job getting the digEplayer off the

ground. We are excited to be working with them in building this

version of our PVP into an industry-leading standard.``

e.Digital expects to realize several million dollars in revenue

from APS` digEplayer through product sales to airlines and other

companies serving the travel and leisure industry, refurbishment fees

and other services provided to APS.

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