Kathy,
It's pretty easy to project revenues like this...
Just like the multi-million dollar Brunetti deal with Intercell.
Or the large order from Mid South Feeds
Or all of the forward-looking PRs issued by Nanopierce.
NewMarket's deal is both risky and multi-layered.
Why would anyone who knows management's track record even consider investing another dime in these ventures until there is a track record of success? (FWIW.... just go read some of the posts on the NewMarket board... it seems like they have been down this road before, too.)
Jeff