Excellent piece for a paid promotion lacking news. It is sad to note that the article was published by what seems to be a Canadian company ahead of a 3-day weekend in the US. I'm no marketing genius, but I know that Fridays are not for positive releases, especially ahead of 3-day weekends when so many people make 4-day weekends out of them.
The result is that LBSR will not get as much of a bang out of this expense as they may have anticipated. Who's running this show?