This can be seen as a great development (translate is going mainstream) or a bad development (Google goes deeper into translation).

A year ago I would have said bad development but now that Ortsbo has established itself with a large and growing audience, it may very well have positioned itself to catch the translation wave. It will have to continue working hard and executing but Ortsbo is in the game.

You decided for yourself. Click on the images to go to the announcement on Google's blog: