Quote from today's Press Release (below) sums it up.

“The fact that you can watch, message and chat all in the same place using your live ID makes this one of the easiest ways for users to enjoy and share their favorite content,” said Shauna Sampson Eves, Global Agency Partnership Development, at Microsoft. “itiBiti truly represents the next generation of integrated social media applications — easy, fun and scalable.”

Social networking is the new wave and if Microsoft thinks this is "next generation", we are off to the races.

Scoob is getting ready for his "happy dance".

GLTA

Scoob