Seriously? The news just came off the wire today. A company is promoting its transatlantic business and noting the digEplayer specifically as part of the hook along with the low airfare.

Is the EDIG connection that obscure to you? The item I originally highlighted included a digEplayer mention.

MAXjet offers transatlantic business-class for $999

January 4, 2006 – FOR a limited period only, transatlantic low-cost operator MAXjet Airways is offering a $999 round-trip business-class fare from New York to London.

Washington DC-based MAXjet operates all-business-class services between New York JFK and London Stansted at what it describes as “everyday low fares”. Its Boeing 767-200ERs are configured with 102 business-class seats and the service offering includes IFE delivered via handheld APS/Wencor digEplayers. Service between Washington Dulles and Stansted is due to be added early this year.

Tickets for the $999 deal must be bought between tomorrow and January 17, and travel must be completed by March 31.