I disagree.

Part of the business plan, assuming Fred has one, is to determine the true value of Nunchi, the potential current and future market and develope a sound pricing program.

It was determined that this effort in house was not appropriate and it was decided to out source this important aspect of this new venture and as a result IPMetrics entered the game plan.

The business plan had to have value objectives, particularly in analyzing the market along with time events to properly assess our introduction.