IPmetrics Principals
http://www.ipmetrics.net/principals.html

IPmetrics principals have combined over thirty years of experience in the valuation and assessment of intellectual property and intangible assets. Over hundreds of individual projects, their personal involvement, skills and experience have produced expert reports that have supported multi-million dollar transactions and landmark infringement damages awards, as well as assisted clients reach effective settlements in a multitude of legal disputes. In addition, their monetization efforts have helped to preserve iconic trademarks from the devastation of bankruptcy.

David Drews
http://www.ipmetrics.net/David-Drews.html

David Drews is founding member and president of IPmetrics LLC. Mr. Drews has accumulated almost 25 years of experience as a financial analyst, primarily concentrated in valuing intellectual property of all types, including trademarks, copyrights, patents, know-how, trade secrets and domain names. He has also been called on to calculate damages related to infringement of IP in numerous litigation and arbitration proceedings.

His valuation experience includes projects involving use of the assets as collateral, transaction due diligence, joint venture negotiations, licensing, transfer pricing and bankruptcy / reorganization. He has performed valuations of intangible assets as diverse as trademarks in the apparel, financial services, automotive, consumer goods industries and non-profit organizations; mechanical, chemical and electrical patents, processes and trade secrets; customer lists; non-compete agreements; and entertainment industry characters, trademarks and copyrights.

David is a Certified Licensing Professional (CLP) and a creator/instructor of the Intellectual Property: Calculating Damages and Lost Profits course for the National Association of Certified Valuation Analysts (NACVA). He has also taught the Valuation of Intellectual Property course offered by the National Technology Transfer Center in Wheeling, West Virginia and was a guest instructor of this course at the NTTC Classroom of the Future and at the NASA Langley Research Center in Hampton, Virginia.

Mr. Drews is a graduate of the University of Nebraska with a degree in Economics. In addition to regularly publishing articles in various journals and industry publications, he is a frequent lecturer on IP issues.

Daryl Martin, MSc, CLP
http://www.ipmetrics.net/Daryl-Martin.html

Daryl Martin is a Managing Principal at IPmetrics® Intellectual Property Consulting in San Diego, California. Mr. Martin has over 16 years’ experience as a financial analyst, primarily focused on the valuation and analysis of intellectual property and intangible assets (IP). He is responsible for analyzing various types of IP including trademarks, copyrights, patents, trade secrets, domain names, mailing lists, and customer databases, among others. Over the last decade, Mr. Martin has completed work on over 250 intellectual property valuation assignments, including projects for many of the top 100 IP law firms and numerous fortune 500 clients. His extensive background includes valuing intangible assets for the purposes of loan securitization, acquisitions/mergers, joint ventures, licensing transactions, transfer pricing, bankruptcy filings, and litigation support.

Prior to joining IPmetrics, Mr. Martin served as Vice President for a leading intellectual property management firm. During his eight plus year tenure, he was responsible for managing all intellectual property valuation, litigation support and monetization activities.

Mr. Martin is a frequent lecturer and author on a diverse array of intellectual property matters, particularly trademarks and copyrights, and has taught intellectual property valuation and damage calculation techniques to a wide variety of audiences. He has also been called on to calculate damages related to infringement of intellectual property in a multitude of bankruptcy and litigation matters. In addition, Mr. Martin served as Co-chair of the Asset Sales Committee, and currently serves as Co-chair for the newly formed Technology and Intellectual Property Committee, for the American Bankruptcy Institute (ABI).

Mr. Martin holds the Certified Licensing Professional (CLP) designation sponsored by the Licensing Executives Society and is an honors graduate of San Diego State University with a degree in Business Administration and his Masters in Finance.

Fernando Torres, MSc
http://www.ipmetrics.net/Fernando-Torres.html

Fernando Torres MSc is a member and Chief Economist at IPmetrics LLC. Mr. Torres brings to intellectual property over 30 years of work experience in economics, financial analysis, and business management in the U.S. and Mexico. Mr. Torres has applied this significant economics, finance and business experience, as well as skills in quantitative techniques, to the strategic analysis, valuation, and expert witness assessment of the full spectrum of intangible assets and intellectual property, including valuation for transactional and litigation purposes (bankruptcy and infringement cases).

During recent years, Mr. Torres has undertaken projects involving the valuation and/or the assessment of infringement damages regarding copyrights, trademarks, patents, trade secrets, rights of publicity, and other intellectual assets in such industries as commercial agriculture, auto parts, apparel and footwear, retail, pharmaceuticals, entertainment, telecommunications, and non-profit organizations, among others.

Mr. Torres regularly presents on topics related to intangible asset valuation in a variety of venues, many of which qualify for CLE credit. During the past few years, Mr. Torres has been an instructor for the course “Valuing Intangible Assets for Litigation,” which is part of the requirements of the Certified Forensic Financial Analyst designation issued by the National Association of Certified Valuation Analysts (NACVA). Mr. Torres is also the editor and author of the online Patent Value Guide and his perspectives on the value of patents and other intellectual property assets have been cited in the media, including Managing Intellectual Property, The New York Times, Forbes.com, Business News Network, and The Democrat & Chronicle.

Mr. Torres is a member of the National Association of Forensic Economics, and of the Western Economics Association International, among others. He first earned a B.A. in Economics from the Metropolitan University in Mexico City (1980), and went on to earn a Graduate Diploma in Economics from the University of East Anglia (U. K., 1981), and a Master of Science Degree specializing in Econometrics from the University of London, England (1982).