There are many good reasons to have filed the 7 patents and even paid extra to the patent attorneys, to "keep it under the radar for as long as we can."
Anyone who visits the company and asks questions as to why the "secrecy" or attended the SHM, understands why and agrees it was a smart move.
When you play poker, are your cards face up on the table?
This comment is to all readers, yet in response to this post, as many have expressed ditto.
Not singling you out Pravda.