Embedded news breaks this week, I hope I hope !!!

Legacy carriers, reveal yourselves !!!!!!!!!!!!!!

``The digEplayer was awarded the ``IFE product of the year Award`` at the IPEC/LARA conference held in London, England. The digEplayer is the world`s first self-contained, hand held portable video on demand (VOD) entertainment unit. It is typically preprogrammed with 10 or more movies, television shows, cartoons, videos, music, as well as airline destination information, promotions and advertising. Alaska Airlines won the Airline ``IFE Service of the Year award`` on the strength of digEplayer on their aircraft. Alaska recently doubled the number of flights with players on board as the result of a new order being placed with APS. ``We are delighted to receive the award,`` said Brent Wood, CEO and President of APS. ``It`s a verification that the cutting edge design, ease of use and wide variety of entertainment choices on the digEplayer? is making the passengers flying experience better than ever.`` Mr. Wood also stated, ``The airlines are also voting with their pocketbooks as the DigEplayer is currently the portable IFE of choice with ten airlines using the players and six more airlines signed up to launch within the next 60 to 90 days.`` DreamWorks SKG, Buena Vista, Warner Brothers, and 20th Century Fox currently have content provision agreements for the digEplayer. Additional studios are to be announced. Films are usually available three months ahead of store rentals. Many films are available on the digEplayer in multiple languages. Each digEplayer is about the same weight and size of a typical portable DVD player with the screen embedded into the face of the case. Units contain a 40 (or larger) gigabyte hard drive and utilizes the latest digital technology. The Wencor digEsystem™ is a lightweight, state of the art in-seat entertainment system, giving passengers a wide spectrum of cabin entertainment options. The digEsystem is the first and only standalone embedded IFE system. Airlines now have the option to provide entertainment to any cabin, zone, seat or passenger on any flight, on any aircraft. The system is flexible, scalable, and configurable with a 60 GB hard drive, and 802.11a wireless technology network. An USB 2.0 port is provided for optional passenger control devices for games, keyboards, and memory sticks (future). The digEsystem is the perfect solution for your passengers In-flight entertainment needs. A credit card reader allows the capture of funds, easing flight attendants involvement. Once a plane lands for the day, credit card

transactions can be transferred via an encrypted wireless network. The unit comes with an eight inch Liquid Crystal Display (LCD) with a touchscreen that gives passengers easy access to all content options. The system is typically programmed with movies, plus television shows, cartoons, videos, music, as well as airline destination information, promotions and advertising.``