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Message: bmi opens the Bluebox

Here's the old Mezzo/Phantom Media connection. I doubt that they are still working together or that edigital is involved with Phantoms' handheld unit, but nevertheless still interesting.

 

 

from Mezzo's website;

 

February 28, 2005 – BRITISH company Mezzo Movies is aiming to catch the new wave of low-fare, regional and leisure carriers interested in IFE by offering turnkey packages designed to generate “significant and sustainable” revenue streams.<?XML:NAMESPACE PREFIX = O />

 

Set up in 2003 by two former executives of Tesco, the multi-billion-pound British supermarket chain, London-based Mezzo wants to help carriers who are new to IFE by applying proven best practice from the retail industry to the supply of equipment, content and supporting services.

 

With offices in central London, the Mezzo team comprises five people with expertise in retail, consumer product development, finance, IT and logistics.  Mezzo is partnered with British IFE content post-production company Phantom Media - a total of eight people, each with over 20 years’ experience of supplying content to airlines around the world – and has relationships with games companies such as Miniclip.com, which specialises in games for the Internet.

 

 

from Phantom Media website;

bluebox is like no other inflight entertainment system on the market today - an in-seat on-demand platform designed to minimize the issues of weight, reliability and responsiveness associated with conventional AVOD systems.

The power of bluebox is also available as a handheld player, providing all of the features of the seatback version in a compact, tray-table solution.

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