Societe General Asset Management (SGAM) is the latest group to offer investors a chance to tap into the dynamics at work in the Middle East and North Africa.

The SGAM equities MENA fund will aim to make money from infrastructure, real estate, banks and transport.

Wealthy oil rich states like Dubai trying to transform themselves from one-trick ponies into financial hubs or tourist attractions, are also said to offer compelling opportunities for investors.

SocGen are certainly confident and the group has a track record to leverage from. The group has raised £1 billion for an existing version of MENA which has been available outside the UK for over a year.

Is this something your clients would be interested in, or are you going stick with what you know?