from either GIS or one of its competitors, it will signal a major shift.  No knowing when that might happen but someone has to start providing the move to more flexible product offerings.  Certainly a 2018 phenomenon and beyond, but initial trials might start surfacing well in advance.

When Apple or Samsung announce their first foldable phones, that should reset those markets and cause quite a stir.  Can you imagine the lines around the block at Apple stores to have the first foldable iPhone?  And I'm guessing Samsung, among others, would love to beat them to the punch.

And with the GIS-UNXL flexible agreement, it's not a stretch to think that this lies in our future.