TORONTO, Sept. 24, 2013 /PRNewswire/ - Sprylogics International Corp. ("Sprylogics") (SPY.V), a technology provider of local mobile solutions for consumers and businesses is pleased to announce that it has signed an agreement with Nimbuzz, a global leader in mobile messaging, to integrate its innovative "Poynt-Enabled" solution into Nimbuzz's popular mobile messaging application. This agreement is a key milestone for Sprylogics, as it demonstrates the scalability and attractiveness of its intelligent search-based monetization platform to large mobile applications providers.

Nimbuzz is a cross-platform mobile messaging and entertainment application that enables users to do mobile messaging, voice and video calls, with family and friends on almost any mobile device. With more than 150 million users in more than 200 countries, and with over 210,000 new registrations daily, Nimbuzz has become the ultimate mobile communications platform.

"Poynt-Enabled" is Sprylogics' flagship product for mobile messaging and application providers. It is an easy-to-integrate technology solution that is built on top of its leading-edge semantic search platform. "Poynt-Enabled" is the only solution that provides a breadth of aggregated content, coupled with in-app search and sharing, done seamlessly within the messaging experience.

Sprylogics has key relationships with leading mobile content and transaction providers that allow it to semantically aggregate and distribute this content by making it searchable via its proprietary geographical and contextual targeting technology.

"With this relationship, we are delighted to help Nimbuzz differentiate themselves further in the market", says Marvin Igelman, CEO of Sprylogics. "We know that local search performs up to three times better than display advertising on mobile, because it is much closer to the users' purchasing and decision-making intent. Therefore, this vote of confidence validates our strategy of enabling new monetization options outside of the less performing display advertising methods."

The Nimbuzz Sprylogics integrated offering is currently in a limited beta testing phase, and will be released in October 2013.

About Nimbuzz

Nimbuzz is the free messaging and entertainment app for the connected generation. The multi award-winning Nimbuzz application enables people to enjoy free calls, instant messaging, games, file sharing, and social networking and more using the Internet capabilities of their mobile device. With more than 150 million users and more than 210,000 new registrations per day, Nimbuzz is currently used in more than 200 countries worldwide and is available on thousands of the world's most popular devices across all major platforms such as Android, Symbian, iPhone, iPod touch, Windows Phone, J2ME, as well as Windows and Mac desktop computers. For more information, go to http://blog.nimbuzz.com or follow @nimbuzz on Twitter.