A good chunk of my career was in Investor Relations and I too can't believe there isn't a proactive approach at Resverlogix.
I would be hammering every day, news outlets, business TV and radio progams, research centers, brokerage firms, biotech analysts, mutual fund managers and pension fund managers. Every day.
I mean, what did that email take for time to do? Maybe five minutes to compose?
Anyone remember when I announced that I sent an email to Fidelity's Special Situations Fund manager over a year ago? And then the SP starts moving on buying pressure from Fidelity all of a sudden?
What if we all sent one email every day. Imagine....