more on this at EE times
http://www.eetimes.com/document.asp?doc_id=1330548
"The deal would propel Qualcomm into the embedded and automotive markets where it is seeking inroads amid declining growth in its core smartphone market. NXP was named the largest chip supplier to car makers in an analyst report that said it had a 14.2% share of the $27.4 billion automotive semiconductor market in 2015."