"SAN JOSE, Calif. – Web giants are calling for a new class of 400 Gbit/second coherent “lite” optics for next-generation data centers. They also want to break into smaller, more competitive chunks today’s vertically integrated optical transport systems for core networks.

The news is another example of the rising power of companies such as Amazon, Facebook and Google who are increasingly driving the technology agenda in networking. Their massive data centers are driven by growing numbers of users and their media requirements in a race to see who can handle more services for more users."

http://www.eetimes.com/document.asp?doc_id=1330437&