Thanks for weighing in on this mackwheaton. You're right, there likely isn't 'an answer'. I like to keep things simple (simplicity is the ultimate sophistication) and thought there might be an equivalent indicator like when stomach says I'm full. ;)

You have given me things to consider (earlier cashing out it becomes less of a legacy stock and having a core and trading position) which is part of what I'm looking for as well when the question was asked.

As for taxes, I'm not too familiar with an IRA or Roth IRA. Here since 2009, we have a TFSA (tax free savings account) that is similar to an RSP (registered savings plan) in that they are both tax sheltered. What I like about the TFSA is that capital gains are tax free when taken out and one can make withdrawals anytime without penalty (RSP there will be a penalty with early withdrawals).

Hoping I'm not looking too far ahead, when do you see the stock splitting (2 for 1, 3-1) and likely at what price...