Reddit at this stage is absolutely the wrong forum. Of course, any publicity is good publicity. But there are only a few subreddits where a Poet AMA would be more than a pin drop, at best. I think we all pray for the day that PTK is mentioned on WSB etc, but considering there is only one person posting on the (unofficial, user-created) Poet subreddit ... yeah, there is absolutely currently no following for PTK.  

This comes from my experience as a Reddit moderator... I was personally responsible for organizing and setting up Reddit AMAs for weed stocks. At the time that subreddit had ~100k "followers" (of course there was a higher amount of traffic and views than that 100k generated) That was an engaged, thriving community that was chomping at the bit for any information - and the stocks would literally make huge moves because of that forum/users buying up huge amounts of stock. I was offered compensation for this and it should definitely be handled by a company's IR - especially considering their exorbitant, recurring compensation. I would also 100% echo BCD's latest Promotion post.