I'm all for averaging down, but my view is the strategy should include a plan to sell a meaningful part of one's averaged-down shares on a positive run.  That way, those extra shares generate a significant and risk-lessening return.  Don't forget, regardless of what anyone here may think, this investment continues to be highly speculative.  I would not want to be caught with all my shares, including the cheap ones, if things should not turn out well.