Heavy technical jargon.
Difficult to understand.
There is a common thread about POET™ . Two actually. First one, a lot of people will make a lot of money.
Two: a lot of people find the technology difficult to understand.
So lets suggest a *frontman* for POET™ . The face of Poet™ if you like.
Let's go and suggest Dr. Michio Kaku , known TV and media physicist and presenter.
http://mkaku.org/
You know of whom I speak?
cheers
qx