POET is not like most other "products".

It is not something that can be simply put on a shelf and fingers crossed that it sells. It is a revolutionary process that involves immense preparation behind the scenes to roll out effectively and successfully.

They aren't selling to the mass end consumer. They are selling to those who will in turn sell the end consumer.

Many of these production companies have been in the game a long time. They were built on a foundation of silicon. Silicon that some might apprehensively argue still has a few years of life. These pricy last ditch efforts to squeeze silicon require significant recovery on investment for silicon based R&D. Asking them to abort and invest in something new may be a big pill to swallow.

Preparation costs can be immense. An entire web of suppliers and production values need to considered and reconfigured.This may involve revamping production and procedures. Training. Rebranding and marketing. Ensuring complementary companies and partners are on board. Suppliers must be able to provide compatible parts and components. Existing commitments and contracts may need to be assessed, and costly to cancel or renegotiate.

There are an enormous number of factors that must be considered, agreed upon, and integrated before even 1 major primary can commit to such a large leap...no matter how much better the POET platform might be.

Ajit, Subhash, and Suresh know the industry.They have been around a long time. Tying the knot with a major partner will involve a pretty long and detailed contract.

Peter and crew had the foresight to steer the company in the right direction, wait until they had a working product before they brought in the top level market professionals (assuming with some reasonability here). This was arguably wise to hold off until the timing was right, as there was no revenue stream. The downside was that to be brought up to speed and prepare the package requires time and options to fund the required talent. If successful it will pay off massively in the end. It may not have worked any other way.

This “product” requires a lot of consideration and planning to bring to market. Billions of dollars, jobs, and companies could be at stake. The preparation is a lot more than your average joe can absorb.

Time is having its way with the stock price at the moment, but some of the best people we could have hoped for are working for POET. They will make or break it. Moore’s Law is a huge factor in their favor. There is massive demand for every benefit boasted by POET’s technology. Though timing is hurting the stock price, it is also as good as it could be for ensuring POET’s success.

Closed door activities should be sorted soon. Some innovator in the industry will make the decision to take their company to the next level with POET.