It's not so much the method by which one is listed on the nasdaq (RS or not). It's more the process and scrutiny a company is subjected to by independent parties (i.e the SEC and Naz exchange staff) in the course of actually getting listed. We tend to focus on the price criteria only, but there are a whole host of corporate governance criteria that have to be fulfilled as well.
Look at the number of revisions the company has made to the 20-F in the last few months. This continually compels the company to raise it's corporate standards across all areas. These are issues that certainly can impact the bottom line of a potential partner. The fact is this tech will require a significant amount of investment by any partner to bring it to market. It's not just about "the tech is great, where do we sign?"
Partnerships involve money and if this tech is as groundbreaking as is claimed, there are lots of financially binding terms that will be in the agreements, which will have significant impact on all parties. So yes, getting to the Naz demonstrates a certain level of corporate respect and maturity.