Simple... because the news release was more of the same that we've been getting over the last year. Lots of things to look forward to and expect soonish but nothing concrete to bite into yet. You guys have been here along time as well. I'm surprised these questions are still asked.
Despite how well written the news release was, people are still not buying into it... volume is low and we had a one day run as expected. On the bright side, perhaps this time it won't be followed up with retracement for weeks on end with more news expected soon.