This certainly is a different approach to promoting a product. If you knew little about the company and Dr. Taylor you would think that this blog was presented more from the point of view of a person who, while definitely knowing of what he speaks, was just another scientist commenting on a situation that needs to be addressed rather then from the person who solved the problem and is ready to offer the solution to the world.

I don’t know maybe there will be many more blogs gradually educating the population and leading everyone to the ultimate solution, POET…. Anyway, steady as she goes. I’m happy and excited about it all. I just hope they get it out there before someone else steals their product and I don't particularly trust patents for protection. Big money seems to have a way of getting around such obstacles.