EDMONTON, ALBERTA -- Shear Diamonds Ltd. (TSX VENTURE:SRM) is pleased to announce the appointment of Mr. Gregory Rieveley to the Company's Board of Directors.

Mr. Rieveley is a finance executive with 12 years of experience in the mining, diamond marketing and retail industries. He is currently the Chief Financial Officer of Noront Resources Ltd.; previously he held the position of Vice President, Internal Audit and Business Development at Harry Winston Diamond Corporation (formerly Aber Diamond Corporation), and prior to that he was the Controller for Dundee Precious Metals. Mr. Rieveley is a Chartered Accountant and has a Bachelor of Commerce degree from the University of British Columbia. Mr. Rieveley will be a member of the Shear's Audit Committee and Compensation Committee.