I also like Alliancense's "first mover Dramatic Discount" talk. Can't wait to see the dramatic difference in $$$ from later movers - I'm sure they aren't bluffing.

http://www.alliacense.com/Licensing_Program.aspx

the MMP Portfolio Licensing Program rewards first movers in their industry sectors with dramatic discounts. By design, this structure enables nimble and forward-thinking companies to disadvantage their competitors. Such a company is Hewlett-Packard, which became the first system manufacturer to purchase an MMP Portfolio System License.