Just a quick fyi,  before Ron responds..

Ron never stated he thought we should be at $5 or $10... or $2 for that matter... He stated, and many agree, that with some increased PR, interviews, coverage, getting our story out there.. David v Goliath, having Hoffman do.. something.. that our price would be higher than it currently is.. resulting in a higher launch point for a (hopefully) successful Markman

I could go on but will not