nbeans/bong, the "press release" from "maybach" was just an "initiation of coverage" or something of the sort...BUT, the thing i've found interesting the last few days is the fact that there have been many "mini pr's" of "initiated coverage" or "market outlook" or "investor opinion" or "red hat financial initiates analyst coverage/raises PPS target on"on kry......from a bunch of "non-traditional investment houses"
if i had to guess (which i like to do)....i'd say kry has hired a p/r "promotional" firm.....usually this is a predescessor to financing/buyout/stock promotion arrangements to raise cash....
this might be a good question for RM.....